OneFootball

REACH 645M
FOOTBALL FANS
WITH YOUR BRAND

Premium ad placements inside the OneFootball app and web, across 194 countries.

OneFootball app on mobile phones
YOUR AUDIENCE

WHERE BRANDS REACH
FOOTBALL FANS

203M
Owned Reach
645M
Ecosystem Reach
300+
Content Creators
OUR PARTNERS

Trusted by
Global Brands

We created success stories together with these brands - just to name a few ...

PlayStationNetflixHeinekenDisneyHyundaiExpediaPumaMondelez InternationalAudiVodafone
HOW IT WORKS

Book your
ad inventory

Three simple steps to get your brand in front of millions of football fans.

STEP 01
DISPLAY
VIDEO
NATIVE

Choose Your Ad Format

Pick from Display, Video, Branded Content or Ambassador placements — running directly inside the OneFootball app & web.

STEP 02
JUNE 2026
11
WORLD CUP KICK-OFF

Pick Your Moment

Match days, World Cup takeovers or always-on campaigns. Be there when fans are most engaged.

STEP 03
645M

Reach Your Fans

Your campaign goes live to up to 645M football fans across 194 countries — measured by our impact suite.

WHY NOW

The FIFA World Cup 2026
kicks off June 11.

It's not just a tournament – it's six weeks where the whole world comes together.

When strangers connect across borders and a single goal can lift up an entire nation. And for brands? It's the rare moment when passion meets attention on an unprecedented scale.

WORLD CUP OPENING GAME COUNTDOWN

15
Tage
00
Stunden
03
Minuten
41
Sekunden
FORMATS

AD FORMATS FOR EVERY
CAMPAIGN GOAL

Different ways to activate with OneFootball – from standard formats to fully custom campaigns.

DISPLAY

Display ads in a premium environment where fans are most engaged – match days, live content and homepage takeovers.

VIDEO

Pre-roll before World Cup highlights, official team content and exclusive footage fans can't find anywhere else.

INTEGRATIONS

Native placements integrated seamlessly into the OneFootball editorial experience.

STORYTELLING

Long-form, immersive stories built around the moments fans care about most.

BRANDED CONTENT

Custom content produced with our editorial team to engage fans authentically.

AMBASSADORS

Trusted Network Access to active players, legends and influencers globally.

DISPLAY

Display ads for
maximum visibility

Display ads in a premium environment where fans are most engaged – match days, live content and homepage takeovers.

Display line-up

Sticky banner, medium/large rectangle, photo ad, mobile poster ad.

Match day takeover

Maximum share of voice with 3.5M+ impressions per day.

Homepage takeover

100% share of voice across app & web with 3.5M+ impressions per day.

Display line-up
VIDEO

Video ads before
World Cup highlights

Pre-roll before World Cup highlights, official team content and exclusive footage fans can't find anywhere else.

WC match highlights

Premium pre-roll before the most-watched moments of the tournament.

Exclusive content

Official team content fans can't find anywhere else.

Behind-the-scenes footage

Locker room, training, and player stories from the world's biggest stage.

AMBASSADORS

Ambassador campaigns with top football players

We've built relationships with active players, legends and influencers globally. Your brand can leverage this network for authentic storytelling that fans engage with.

Ambassador campaign examples on mobile
REAL CAMPAIGNS. REAL RESULTS.

Campaign results
you can measure

Emotion drives decisions, but data justifies budgets. That's why we've built a measurement suite that proves campaign impact on the metrics your business actually cares about.

+0.0%
awareness lift
+0.0%
consideration increase
+0.0%
preference improvement
+0.0%
purchase intent growth

Get your customized
media strategy

Fill out the form to receive a customized media strategy review and learn how your brand can meaningfully connect with millions of active football fans.